SVL brings decades of HVAC expertise to Roseville

SVL, Inc.
2920 Centre Pointe Dr.
Roseville, MN 55113

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For nearly six decades, Roseville-based SVL® has helped schools, hospitals, labs, and businesses across the Midwest stay cool in the summer, warm in the winter and maintain high-quality indoor air year-round. 

Today, the company is also helping businesses and organizations prepare for a more energy-efficient future.  

SVL, Inc., located at 2920 Centre Pointe Drive, is a Midwest equipment manufacturer’s representative specializing in commercial and industrial heating, ventilation and air conditioning (HVAC) systems. SVL has about 200 employees across Minnesota, North Dakota, and Wisconsin.  

SVL dates back to 1967, when Charlie Schwab and Craig Vollhaber founded Schwab-Vollhaber, Inc. Paul Lubratt became a partner in 1985, and the company became Schwab-Vollhaber-Lubratt, Inc., or SVL.  

SVL’s growth has been shaped by a continued commitment to expanding its capabilities and serving customers across the region. The company added a service department in 1973, followed by an OEM replacement parts division in 1979 and its second office in Fargo in 2004. In 2017, SVL moved its headquarters from Shoreview to Roseville, where it opened a parts store and warehouse the following year. The company expanded its Roseville headquarters again in 2025 and continued its regional growth with the opening of a third office in Bismarck this year.

Today, SVL provides commercial HVAC equipment, OEM replacement parts, and comprehensive service and support. A key differentiator is SVL’s in-house service department—we service what we sell. From helping customers select and design the right HVAC solutions to startup, maintenance and repair, SVL provides support throughout the life of the equipment.  

“Roseville has been a great location for SVL. It’s right in the center of the Twin Cities, with easy access to Minneapolis, St. Paul and the surrounding metro, making it convenient for both our employees and customers,” said SVL Sales Engineering Manager Duane Rothstein. “We have manufacturers and partners coming into town regularly, and being close to the airport, hotels, restaurants, and everything the Twin Cities has to offer makes Roseville an ideal home for SVL.”

SVL continues to evolve alongside the HVAC industry as customers look for smarter, more energy-efficient ways to heat and cool their buildings. Growing technologies such as geothermal heating and cooling, advanced building controls, and high-efficiency HVAC systems are creating new opportunities for both customers and the people who design, install, and support them. 

That evolution is also expanding career opportunities within the industry. SVL brings together skilled service technicians, HVAC professionals and engineers, including many licensed mechanical engineers, to design, maintain, and support increasingly sophisticated building systems.  

“As a manufacturer's rep, we are the conduit between the engineering firm, the manufacturer, and the owner,” Rothstein said. “We work very closely with all parties involved.”  

SVL is committed to developing the next generation of HVAC talent. Through close partnerships with local universities and vocational programs, SVL offers internships that put aspiring engineers and technicians to work on real projects, giving them the hands-on experience that classrooms alone can't provide.  

That same commitment drives SVL Academy, their flagship training program. Combining expert-led seminars, in-depth textbooks, and live equipment demonstrations, the Academy gives customers and industry professionals a solid grounding in modern HVAC, from core principles and system design to the technologies shaping the industry's future.  

Nearly six decades after its founding, SVL continues to grow, innovate, and invest in its people, its industry and the communities it serves—with Roseville at the center of it all - We are ONE TEAM. ONE MISSION.®